You can’t help but feel your pulse beat stronger when you catch sight of the new generation cars from Lotus. Powerful, sleek and stirring, they’re the result of Lotus doing what it has always done with an unquenchable passion: innovate. Always pushing the boundaries of what is possible – both on and off the track. When you take the wheel of the latest models to carry the Lotus badge, you will instinctively feel the spirit and power of this heritage surround you. Engineering that makes the most efficient use of the minimum number of parts. Design built around a perfectly balanced chassis. A car and an experience like no other. From the original Elite to the lightweight bonded chassis of the new generation Evora, the principle is the same. Drive with passion.
Lotus made the ultimate statement of intent with five new cars:
The New Lotus Esprit (5.0 litre/V8/620 PS)
The ultimate Lotus returns in 2013. The latest version of the evocative Esprit continues where its forefathers had once driven. This exclusive supercar combines ultra aggressive contemporary styling with an intensive immersive driving experience, powered by an all-new supercharged, charge-cooled V8 heart giving stunning performance through light weight, in the perfect expression of Lotus supercar ownership.
The New Lotus Elan (4.0 litre/V6/450 PS)
As the old saying goes, you can’t have your cake and eat it. In the past we were educated to believe we can’t have it all. But that was the past. Today’s driver demands more and the Elan delivers. Perfect for both road and track, the Elan not only ticks all the boxes, it creates new ones too. Once you drive an Elan you won’t look back, it will give you things you didn’t even realise you were missing – that’s the essence of Lotus and the Elan perfectly captures that spirit.
The New Lotus Elite (5.0 litre/V8/620 PS)
The Elite is breathtakingly beautiful but it’s so much more than that. One could say it’s a car of perfect contradictions, it’s compact yet spacious, high performance yet low emissions, lightweight yet still reassuringly solid. There is nothing else like it out there both in terms of styling and performance. There will always be those who believe that Lotus should stick to small sports cars but we didn’t take the decision to design something like the Elite lightly, it’s based on months of careful research and planning.
The New Lotus Elise (2.0 litre/inline 4/320 PS)
The Elise will continue in the true tradition of the award winning namesake. Agility, performance and style taken to a new edge with the latest incarnation of a true driver’s car. Incredible driving chassis, class leading emissions and the trademark of the Elise – incredible handling.
The New Lotus Eterne (5.0 litre/V8/620 PS)
Eterne is sensational to look at and as with the rest of the range it also over delivers in all other aspects as well. Similar to the Elite, it’s a car of perfect contradictions, it’s compact yet spacious, high performance yet low emissions relatively lightweight yet still reassuringly solid. The biggest difference between the Eterne and it’s class competitors is that it’s not an evolution of an existing two-door model, it’s a deliberate and considered stand-alone creation. It’s the ultimate four door sports car.